Casio went all in at CES with the TRYX, a camera/camcorder hybrid with a unique rotating frame and LCD design. They're serious about this one: The Las Vegas Convention Center monorail station was covered in a TRYX poster, and the booth demos echoed out into the concourse.
It's certainly different. We could tell you that the frame rotates 360 degrees, and the LCD an additional 270 degrees, but you'll get a better idea of what that actually means by watching the video demo below.
While it's literally flexible, it's also locked into one focal length -- the TRYX does not feature optical zoom. It does take slide panorama shots, and shoots HDR photography. Casio is really pushing the HDR Art feature (basically HDR photos with contrast and saturation adjustments for a striking look).
It's almost like a pocket camcorder with superior still-photo capture. It's also priced like an overachieving pocket camcorder, at $249. It'll be interesting to see how this one turns out -- our chief concerns are durability and image quality, but it definitely has the "wow" factor.
Casio also debuted a pair of compact zooms: the ZR100 and H30. The ZR100 is Casio's latest entry into the emerging CMOS-based compact zoom category (last year's FH100 was a site favorite). Consumers want compact cameras with big zooms and great low-light performance; the laws of physics get in the way, but several manufacturers are trying. The results aren't spectacular, but they're a pretty good compromise, all things considered.
The ZR100 offers a substantial 12.5x optical zoom, 1080 HD video, 40fps burst shooting (at reduced resolution), and the new HDR/HDR Art capabilities. It'll hit shelves in March at $299.
The H30 is a more stripped-down compact zoom. It shares the same lens as the ZR100, but uses a standard CCD sensor, which knocks the performance speed and HD video resolution down a notch to 720p video. But, it does feature Casio's enormous 1,000-shot battery; it'll probably last for an entire vacation without a charge.