Olympus says they've designed the 720sw to be a rugged, durable camera that can handle anything you can throw at it. You can drop it from a height of five feet or take it 10 feet underwater, and the Olympus Stylus 720sw should keep on ticking. Under these conditions, 7.1 megapixel sensor will capture high-quality images of underwater life or the rapidly approaching floor. You might expect the 720sw to be encased in a bulky, awkward body or some other protective shield, but the 720sw is just as thin and easy to carry around as any other mainstream camera out today. A variety of scene modes (including 'underwater') and 'Digital Image Stabilization Mode' back up the tough exterior with some capable and convenient brains. If you're not totally keen on the rough and tumble persona this camera has, the Olympus Stylus 710 is very comparable, even in the durability category.